Nicole Meyer for Sissy Boy Launches Autumn-Winter 2013 Campaign

Nicole Meyer for Sissy Boy Launches Autumn-Winter 2013 Campaign

Sissy Boy, synonymous for providing woman with sex appeal and confidence through their denim alchemy, launches their Autumn/Winter 2013 print, retail and online campaign.

Nicole Meyer Sissy Boy Launches Autumn-Winter 2013 Campaign (1)

Nicole Meyer Sissy Boy Launches Autumn-Winter 2013 Campaign (2)

The campaign, featuring Cape Town model Nicole Meyer, showcases the season’s hero styles that celebrate a juxtaposition of the brand’s hard core edge, fused with undeniable femininity. The brand, which leads the female denim category in South Africa, has successfully extended beyond jeans into a full lifestyle offering of fashion, shapewear, eyewear, swimwear, handbags and shoes.

Nicole Meyer Sissy Boy Launches Autumn-Winter 2013 Campaign (7)

Nicole Meyer Sissy Boy Launches Autumn-Winter 2013 Campaign (3)

Nicole Meyer Sissy Boy Launches Autumn-Winter 2013 Campaign (4)The launch of the new campaign ties in with the introduction of the Sissy Boy lingerie collection – a sensual range of intimate items that eloquently articulate the brand’s slogan ‘Love Yourself’.

Nicole Meyer Sissy Boy Launches Autumn-Winter 2013 Campaign (5) Nicole Meyer Sissy Boy Launches Autumn-Winter 2013 Campaign (6)

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